Micromax is becoming fast growing company these days. Specially after having success from Canvas 2 phone they are really going very fast. And it is fair too as they are providing smart phones with good feature in very low price in comparing of other branded phones.
They got many successes with their 5-inch canvas 2 phone. They are able to sell lots of pieces in very short amount of time. Because of good success of that phone they have recently launched new canvas series phone Canvas Hd. With this phone they launched cheapest phone with HD display and quad core processor.
So as per me providing such high features in small budget that is what making Micromax famous. And now other companies are following the same strategy too.With canvas series they are getting more popularity. So just a week ago they have launched new Canvas series phone Canvas 3D. So with that they are getting better in the technology too. Yes a first 3d android phone from Mircromax in really low budget. You will be surprised
that they have just set price 9999Rs (200$ approximately). That is really well done from them. With this phone you can take photos and videos in 3d View. Plus you can see all those photos and videos in 3d version too. And good thing is that you don’t need to wear glasses to have 3d experience, they have directly made the screen with 3d viewing so that you can have 3d experience with naked eyes!! So as per them you can have live experience of gaming with 3d technology with this phone. So this is surely something unique.
I think they are following the perfect way. In India there is huge group of people who still want to have affordable smart phones. So micromax is best suitable for them. I think big mobile brands should also think about the same. Yes they can get buyers for their high budget price phone but they can’t ignore huge group of people who have less budget.